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The Bright Continent

A plunge into the depths of a mighty continent, uncovering hidden nuances and insights

that otherwise remain unseen.

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FMO
Nederlandse Vereniging voor Journalisten
VPRO Bureau Buitenland
Afrikadag_edited.png
Clio Forum Committee

WHY - Without jumping from one-sided Afro-pessimism to equally one-sided Afro-optimism, The Bright Continent believes in positive change and aspires a more balanced understanding of African affairs. 

HOW – Instead of speaking in broad brushstroke terms, we challenge the status quo and show you a mighty continent in its purest form by connecting a next generation of African creatives to the world.

WHAT – We develop tailor-made (global) campaigns through a refreshing grassroots-approach, brought to you by emerging African talents.

Worldwide

If you want to travel fast, go alone; if you want to travel far, go together.

Why work with
The Bright Continent?

Tailor-made campaigns

Our multitalented (grassroots-) network, working across Africa, is at your disposal and has a great deal of knowledge about the various regions.

Support local creatives

Strengthen local economies and contribute to the creative sector by working with emerging talents. 

Reduce your ecological footprint

Why fly in western freelancers to document your project(s) if you can hire local?

A large global audience

With over 64.000 followers and more than 200.000 unique, monthly visitors on Instagram, we can offer you a global stage across Africa and the Western world.

Testimonials

Stay in touch.

Subscribe to The Bright Continent in order to receive our travelogues and the latest news about

our photography, exhibitions, campaigns or lectures. 

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©2025 Daaf Borren. All rights reserved.

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